Geografia výstavníctva a veľtržníctva
Geography of the Exhibitions and Trade Fairs
Anna Mydlová, Ladislav Tolmáči
In: Geografické informácie (Geographical Information), Ročník (Volume) 17, Číslo (Issue) 1, 2013, p. 114-126, ISSN 1337-9453
DOI: 10.17846/GI.2013.17.1.114-126
Abstract
Fairs and exhibitions are among the oldest communication tools. Fairs and exhibitions are dynamic element and multiplier of other activities in the area of the city and region. Enhances the transport infrastructure, the construction of hotels, restaurants, business start-ups offering support services and job creation. Interesting titles of international fairs and exhibitions annually attract thousands of domestic and foreign exhibitors and visitors, who in addition professional interests, get to know the city of venue from the position of classical tourists. Fairs and exhibitions are in addition to the economic and social also spatial phenomenon. They are organized in large spaces exhibition grounds with specifically developed infrastructure and services. They give the city logo of the trade fair city and exhibition function. The fair is an indispensable interactive tool to influence an industry, science, the economy of a country, development of region, city, cultural, and social relationships.
Keywords: fair trade, exhibition, development of the region